MISSION AND VISION

IDENTITY IS MORE BASIC THAN BRAND.

Today’s greatest challenges are not cultural decay, civil unrest, political polarization, poverty, racism, or human trafficking. As horrid as these things are, they are symptoms of deeper-rooted causes. Meaning, if we are to ever overcome these painful realities, we must address their causes. But where do those roots lie?

Consider: There is the world of reality—the material world, existence, our experiences, objective meaning, that which is. Then there is the world of ideas—where we interpret reality, discover its meaning, and foster beliefs about it. And this matters because the degree to which we misinterpret reality is the degree to which we sow the seeds of decay, division, and chaos. Conversely, the degree to which our views of the world align with the nature of the world itself is the degree to which we can possess true knowledge and foster the true potential of both worlds.

That is where the root causes of our social and cultural challenges lie. Not in reality itself, but in the more basic beliefs and worldviews we are using to interpret reality in the first place. And that is why, if we want to foster thriving and humane cultures, we must examine our worldviews and the views they embody regarding human nature, dignity, diversity, and flourishing. Only then can we rid ourselves of such things as societal polarization and racism. Only then can we begin cultivating the true, the good, and the beautiful in their place.

And that is what Flume exists to help cultivate.

VISION

Flume sees an increasingly dignified world teeming with the good, true, and beautiful; and a flourishing human race with the clarity and creativity to steward and enjoy it forever.

MISSION

Flume is an integrative knowledge-based company dedicated to knowing and proclaiming the universal nature and dignity of the human person; unearthing and redeeming the roots of cultural decay and polarization; and cultivating clarity concerning the true, the good, and the beautiful in every area of culture.

Bending that light through a prism, this is to say Flume exists to:

  1. Advocate for a dignified and holistic view of the human person in the public square and every human institution; including a humane and ontologically coherent view of human diversity.

  2. Foster humane discourse in the public square that both honors human variation and seeks truth above all else.

  3. Fuse and enliven the creative process with a moral imagination in the public square to inspire excellence, beauty, and wonder.

  4. Counter the narratives of narcissism and nihilism with visions of clarity, meaning, truth, optimism, and hope.

  5. Cultivate peace and redemption by helping resolve, remedy, and restore the vast stories of injustices and dehumanization throughout today’s contemporary world and human history.

  6. Equip and empower global citizens and citizens of the Free World to be good stewards of the freedoms they have, and using them to possess, share, and foster the good, true, and beautiful.

  7. Help hurting individuals, families, and communities find meaning, healing, redemption, and flourishing in and through their suffering.

  8. Help the West and broader world nonviolently heal its many divisions by fostering the natural fusing of the many false dichotomies that have fractured it—internally, horizontally, and vertically.

  9. Provide insightful, organic, and bottoms-up solutions to personal, organizational, social, political, and global challenges.

  10. Foster the capacity in leadership to connect the qualitative, quantitative, communicative, and humane components into their identity, brand, services, and supply chains.

  11. Inspire a humane love for leaning, language, reading, writing, storytelling, the arts, wellness, and cross-cultural experiences.